How our personal data are being traded

Tom Brewster had an interesting idea: selling hsi own data. Why should anyone else make money with it?

When I decided to sell the secret details of my personal life, I had high hopes I’d get a willing buyer. It didn’t go well.
I had been curious to see if I could make money from my online information – something that data brokers across the world are doing every day; collecting it, combining it with others’ information and flogging it to marketing firms or anyone willing to pay. So I put myself on eBay.

The article is really interesting to read, yea, yea.